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Counter Culture Raises the Bar for Coffee and Pastries in Vivek Vihar

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New Delhi, [India], April 11, 2024: Counter Culture Coffee and Counter Culture Cakery, led by Chef Yogesh Puri’s passion for exquisite flavours and years of experience, offer a one-of-a-kind culinary experience in Vivek Vihar, a haven for coffee lovers and pastry enthusiasts.

Chef Puri’s journey began with a childhood dream of becoming a chef and sharing his love of food. Inspired by the renowned pastry chef Frank Haasnoot, Chef Puri strives for constant innovation and pushes boundaries in his culinary creations.

Opening Counter Culture has been a remarkable adventure for Chef Puri. From the initial excitement and anticipation of opening day to building a dedicated team and crafting a versatile menu, each step has been a significant milestone.

Chef Puri’s journey to opening Counter Culture hasn’t been without challenges. Sourcing high-quality, sustainable ingredients, managing a talented team, and navigating a competitive industry presented hurdles. However, Chef Puri believes these challenges have been instrumental in the cafe’s growth and success.

Counter Culture distinguishes itself by offering delicious food at accessible prices. The focus is on creating a perfect balance between affordability and quality, ensuring everyone can enjoy exceptional culinary experiences. Additionally, the menu boasts a variety of unique offerings to cater to different palates.

Chef Puri’s secret to success lies in prioritising fresh, locally sourced ingredients, experimenting with exciting flavour combinations, and maintaining consistency in preparation. These practices are the cornerstone of the cafes’ distinct identity and popularity.

Chef Puri’s extensive experience working in esteemed five-star hotels like Marriott, Taj Hotel, and Hyatt is evident in the cafe’s commitment to excellence. This experience, coupled with their adherence to HACCP food safety standards, fosters an atmosphere of trust and culinary precision that sets Counter Culture apart.

Counter Culture invites the community of Vivek Vihar to embark on a delightful culinary journey. With its focus on delicious food, exceptional coffee, and a welcoming atmosphere, the cafe promises to be a local favourite.


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